Central Distribution Company LLC

Cooperation between Tsentralnaya Distribyutorskaya Kompaniya LLC and GoodsForecast began in 2014 with the execution of a contract for the implementation of the GoodsForecast.Replenishment (inventory management) system. One of the criteria for selecting the vendor was its the ability to customize the system for a specific customer.

The main business goals of the Customer when implementing the GoodsForecast.Replenishment demand forecasting and inventory management system were:

• Optimization of product inventory at distribution centers and branches;
• Optimization of cash assets spent to maintain inventory;
• Concurrently, maintaining service levels at current or higher levels;
• Increasing transparency of the inventory management process.

Currently, the stage aimed to implement the main functionality has been completed and the system has been put into commercial operation.

The GoodsForecast promotional forecasting module was introduced within a project on improving the quality of promotion campaign forecasting implemented jointly with Procter & Gamble. The module provided an effective decision-making tool for TDK’s commercial department staff working together with P&G account managers which allowed achieving promotion campaign forecasting accuracy above 80%.